Cupertino, September 10, 2025 — Apple has officially expanded its wearables and audio lineup with the launch of the Apple Watch Series 11, Watch Ultra 3, Watch SE 3, and AirPods Pro 3. The new devices were unveiled at the company’s “Awe Dropping” event, alongside the iPhone 17 series and iPhone Air, marking a significant leap in Apple’s ecosystem integration and health-focused innovation.
Apple Watch Series 11
The Apple Watch Series 11 introduces a refined design with Ion-X glass that is twice as scratch-resistant as its predecessor. Available in 42mm and 46mm sizes, the aluminium GPS model starts at ₹46,900, while the GPS + Cellular variant is priced at ₹56,900. Titanium models, featuring aerospace-grade materials and sapphire crystal displays, begin at ₹79,900.
Key features include:
- 5G connectivity for faster performance
- Hypertension and chronic high blood pressure monitoring
- Sleep Score tracking and enhanced sleep analytics
- Gesture controls like wrist flick and double tap
- Liquid Glass interface and Smart Stack widgets
- Live Translation powered by Apple Intelligence
Apple Watch Ultra 3
Designed for extreme environments and outdoor enthusiasts, the Watch Ultra 3 features a 49mm titanium case and a brighter LTPO3 OLED Retina display with 3,000 nits peak brightness. Priced at ₹89,900, it offers up to 42 hours of battery life in standard mode and 72 hours in Low Power Mode.
Notable upgrades include:
- Satellite connectivity for emergency messaging and location sharing
- Enhanced dive and expedition tracking
- Most accurate GPS in a sports watch
- Sleep Score and hypertension alerts
- Workout Buddy and new Waypoint watch face
Apple Watch SE 3
The Watch SE 3 is Apple’s most affordable smartwatch, starting at ₹25,900 for the 40mm GPS model. It now features an Always-On display, faster charging, and 5G support.
Additional features:
- S10 chip with on-device Siri
- Four-times stronger cover glass
- Sleep Apnoea detection and Retrospective Ovulation Estimates
- Wrist temperature sensing integrated with the Vitals app
- Gesture controls and Workout Buddy
AirPods Pro 3
Apple’s third-generation AirPods Pro are priced at ₹25,900 and come with a redesigned acoustic system for improved sound quality. They introduce several firsts for Apple’s audio line:
- Heart rate monitoring
- Real-time Live Translation across multiple languages
- Improved Active Noise Cancellation
- Up to 8 hours of listening time with ANC enabled
- IP57-rated water and sweat resistance
- Foam-infused ear tips with five size options
Availability and Offers
All devices are available for pre-order now, with sales beginning on September 19. Apple is offering launch benefits including no-cost EMI options and cashback offers for select credit card holders.
With these launches, Apple continues to push the boundaries of wearable technology, blending health, connectivity, and user experience into a seamless ecosystem. The new lineup is expected to strengthen Apple’s position in both premium and entry-level segments of the smartwatch and audio markets.
